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Who came up with the idea of affiliate marketing? What is an affiliate program? Does this advertising tactic actually work? If you have just begun to look into various forms of online advertising, then you might be asking yourself these questions. This form of marketing has actually been around for many years now, and it proves to be successful time and again. Today’s marketers are concerned with other advertising tactics, though this tried and true formula should not be overlooked. Let’s start from the very beginning – the first successful affiliate program was established by Amazon.com.
Amazon began its affiliate program in 1996. Those sites that were affiliated with Amazon were offered the opportunity to place a banner or text links on their site. Some of these site owners even linked their site directly to the Amazon page. This practice proved to be extremely successful, and Amazon became known as the flagship affiliate marketing program. Today, numerous programs such as this one exist, though the brand topic or focus has shifted a bit. Rather than link to online retailers, today’s successful affiliate marketers link to online gambling and adult retailers (as these are now the most popular sites on the net).
While it all (seemingly) began with Amazon, there are lots of different options available today. If you want to look into an affiliate program, it will pay to do a bit of research ahead of time. It’s also a good idea to set up a site that actually pertains to the links that you plan to put on your site. For example, if you want to target online gambling, then you might want to set up a site that lists different gambling tactics. Those sites that are not successful are often the ones that don’t have anything to do with the brand sites that they link to.
You’ll find that becoming part of an affiliate program is lucrative and simple to do. You can sign up for these programs nearly anywhere on the net, and you might even be able to gain the permission of a large retailer if you ask. In the end, this form of marketing is one of the best out there. While the world seems to be more concerned with newer marketing tactics (these are effective as well), this trusted advertising method should never be forgotten. Do you want to make some money on the side? Consider affiliate marketing.
David Nuka
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Source by David Nuka
